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- #MOBILE FIRST RESPONSIVE DESIGN EXAMPLES UPDATE#
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- #MOBILE FIRST RESPONSIVE DESIGN EXAMPLES CODE#
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This design pattern only highlights a few key pages or buttons. Prior to the rise of responsive web design, and during the age of glacial mobile internet speeds, separate URLs was seen as the best design pattern for mobile-friendly sites. The URLs are usually formatted as “,” “m.,” or some other variation on mobile devices. Separate URLs sites have different URLs and different HTML code. Though, as you can imagine, it can become tedious to maintain two sets of HTML coding. That being said, some dynamic serving websites can include text content and some may even look very similar to responsive websites-it’s all a matter of steadfast implementation of the mobile HTML versus the desktop HTML. Once Google rolls out their mobile-first index, this site will likely decrease in the search engine rankings because of its lack of text. In fact, there is minimal text on the mobile site, and it only showcases a few calls to action with the hamburger menu housing the links to other pages. Even online product giants like Amazon and Target have switched from dynamic serving websites to responsive design, following Google’s preferred trend.Īs illustrated, the content on the mobile site is dramatically different from the content on the desktop site. Though, keep in mind that the cost to implement and maintain dynamic serving sites is usually higher than what most small- to medium-sized businesses want to spend on a website.
#MOBILE FIRST RESPONSIVE DESIGN EXAMPLES UPDATE#
Nevertheless, if a company is willing to update the desktop and mobile HTML codes to be SEO-friendly then dynamic serving websites can work out well.
#MOBILE FIRST RESPONSIVE DESIGN EXAMPLES CODE#
However, dynamic serving websites lose some SEO strength due to the fact that the HTML code is different for the desktop and mobile versions of the site. The benefit of using dynamic serving design is that it makes for a great mobile experience for users (assuming proper implementation is utilized). Dynamic Servingĭynamic serving websites have the same page URLs for the desktop and mobile versions of the site, but different HTML codes.ĭynamic serving sites are usually used for very large sites where it’s difficult to showcase all content through responsive web design on different devices.
#MOBILE FIRST RESPONSIVE DESIGN EXAMPLES FULL#
On the mobile version, the full navigation menu is hidden in the hamburger menu in the upper-right corner for better usability, but all the site’s content is still available. This allows all the content on your mobile site to be crawlable by Google, which is essential for Google’s upcoming mobile-first index.Īs noted, all the website content from the desktop site can be found on the mobile site the way it is displayed just adapts to the screen size. In terms of SEO friendliness, because the site’s HTML code remains the same on every device, Google can crawl the mobile version of your website and see all content, and thereby index the site as a mobile search result that can be displayed to mobile users. on your master site that will appear the same across all representations of your site. This allows you to easily make changes to content, images, videos, etc. The only difference is that the site will be sized to fit the devices’ various screen sizes. In terms of user experience, responsive websites will display the same content and layout no matter what type of device you’re on (desktop, mobile, tablet, etc.). Additionally, responsive web design offers superior user experience and SEO friendliness. Websites built with responsive web design have the same URLs and HTML code across desktop and mobile devices. Here is a snapshot from Google’s overview of these different types of mobile-friendly sites: Note that all of these are technically “mobile-friendly,” but responsive web design easily has the most advantages, making it Google’s recommended design pattern. There are three different types of mobile websites: Moreover, the type you use can drastically impact your SEO success. But before you fully invest your time and resources, it is important to understand that not all mobile-friendly websites are equal. Despite the fact that Google recently announced that the mobile-first index likely isn’t rolling out until late 2017 or 2018, having a mobile-first mindset now will help set your website apart from competitors and put you ahead of the curve. Having a mobile-friendly website has become a vital part of a successful digital marketing campaign in today’s day and age. Just the other day a client said to me, “I want to make sure we’re showing up on mobile.” My response: “Yes, yes you do.”